A RARE LONGEVITY,
AT THE ORIGIN WAS A CHALLENGE
THE POLO ORIGINS: The Reverso story began with a challenge: to create a wristwatch that could be worn on the polo field without being smashed. In 1930, César de Trey, a successful entrepreneur, was travelling in India, where British army officers had taken up polo. Asked if he could find a way to protect the glass and dial of their watches during matches, de Trey had the idea of a case that could be flipped over.
He approached LeCoultre to produce it and, through connections with Jaeger, a French industrial designer, René-Alfred Chauvot, was engaged to design the case.